I present to you the Cristiano Ronaldo (CR7) brand and the power of Awareness that this brand has and what Digital Marketing and E-commerce strategies the athlete practises to win over fans. I have developed a presentation with different analyses and scenarios comparing it with other athletes like Messi and Neymar.
The athlete who has the largest number of followers on social networks (most popular), also has an excellent number of hits to its website and e-commerce, but still far from the ideal of converting users into sales of products.
Download the PDF and see the complete presentation with all the analysis.
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