Clubs agree on distribution of media-rights revenue in Austrian Bundesliga


All 12 clubs in Austrian soccer’s top flight Bundesliga have voted in favour of revising the revenue distribution structure for the league’s media rights.

The league has confirmed that it will adopt a new model until the end of the 2020/21 season, when Sky Austria’s exclusive rights deal is due to end.

It is hoped that the agreement will ‘ensure broader solidarity and competitiveness’ across the competition.

The decision was made after several clubs, including Admira and LASK Linz, expressed their discontent at the league’s existing revenue model and requested a change in December.

There were further concerns that a collective rights agreement could be abandoned if an agreement wasn’t met, amid reports that the league’s top earner Rapid Vienna and six other clubs were opposed to making changes.

                                                    Gerhard Stocker

The final details of the agreement were not fully disclosed, though revisions do include a ‘lower spread’ of revenue, including a solidarity payment to the league’s smaller clubs.

The new agreement also covers an additional €500,000 (US$569,000) payment per season to Austrian soccer’s second tier.

“We proved  as a unit, that the league has the power to resolve conflicts themselves,” said Austrian Bundesliga chairman Gerhard Stocker. “The result offers planning and legal certainty for all clubs. The whole of football in Austria can focus again on the thrilling battle on the green grass.”